To simplify and remove unnecessary marketing jargon Ingenious Brandcare developed five simple questions that every marketer must know the answer to – and share within and throughout your organisation.
If you know these answers right now then you are in control of your brand and marketing strategy, otherwise read on:
- Question 1: Where do you want to be?
- Question 2: What do you need to say to get there?
- Question 3: How should you say it?
- Question 4: How you do what you say?
- Question 5: When do you say it?